The AI Studio for
Fashion Commerce
*No credit card required
The ultimate toolkit for fashion media teams
Everything you need to create, prototype, and visualize — powered by AI to deliver studio-quality fashion media assets
Product-to-Image
Convert flat lays into photorealistic on-model imagery — with every detail preserved and styling rendered based on your prompts.
Model Switch
Swap models instantly to reflect different poses, demographics, or brand aesthetics —all from a single asset.
Flexible Editing
Not what you intended? Simply circle the area and describe what needs to change — your edit, precisely applied.
Virtual Try-On
Swap garments onto your best-converting model imagery without reshooting — retaining realism, detail, and brand consistency.
Loved by designers & teams
"Hotoru has completely streamlined our content pipeline. With product-to-model and model switch, we move from concept to final visuals in a fraction of the time."
Lucas Liew, Fashion Agency Owner
Reduction in photoshoot costs. Eliminate studios, logistics, and reshoots.
Faster visual production, campaign-ready fashion imagery in minutes instead of weeks.
Generation time. Transform a product photo into a styled fashion visual almost instantly.
Creative variations. Switch models, environments, poses, and styling with a few clicks.
The best pricing plan online.
Comes with a free trial of 10 credits / month